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Effective serum to even skin tone. The appearance of scars and brown spots is reduced day after day for perfectly unified skin. Rich in unifying active ingredients, this serum prevents and reduces the appearance of hyperpigmentation for radiant skin. Tranexamic acid and arbutin, two powerful lightening ingredients, work in synergy to optimize the inhibition of tyrosinase, responsible for melanin production. This limits the formation of scars and blemishes. Tranexamic acid also helps melasma sufferers. Complexion is evened out and skin is softer.
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Tone Perfecting Serum
Every layer in this formula earns its place. These are the actives doing the quiet, daily work of hydration, softness, and calm.
BRIGHTENING & TONE
Tranexamic Acid
Evens the look of tone without exfoliating.
BRIGHTENING & TONE
Alpha-Arbutin
Targets the look of dark spots and uneven tone.
BALANCE & CLARITY
Salicylic Acid
An oil-soluble BHA that keeps pores clear.
Instead of following beauty trends,
we focus on building healthier-looking skin.
Instead of overwhelming skin,
we respect its natural biology.
Instead of chasing buzzworthy ingredients,
we select ingredients that have earned their place.
Instead of relying on marketing,
we believe education creates confidence.
FROM THE COMMUNITY · #PURALTA
Real routines, real skin. A few of the faces sharing their Puralta ritual with us.
Three weeks in and my skin just feels calmer — less tight after cleansing, softer by morning.
@hannah.k
The barrier serum is the first thing that's kept my cheeks from flaking through winter.
@mara.olsen
Two pumps, morning and night. My makeup sits so much smoother now.
@dani.reyes
Redness around my nose has genuinely settled. It feels like my skin, just better.
@theo.lin
I stopped over-layering. One good barrier step and my routine finally feels simple.
@priya.n
A month of daily use and my skin bounces back faster — comfortable, never greasy.
@jules.m
On every order, all year, with a Preferred Customer membership.
Renews yearly. Cancel anytime.